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Behind the Flowers: The Business of Floristry

Behind the Flowers: The Business of Floristry

$125.00
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Shipping calculated at checkout.

Includes 8 Business & Strategy Classes to Guide Your Floral Venture

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INTRODUCTION

The Floristry Business Collection is perfect for you if you are looking to build structure, systems, and success in your floral venture that support the flowers and design aspect of your creativity and work. This collection of business and strategy classes provides you with countless tips and techniques to bolster your successful journey in floral design, from sourcing and ordering flowers to pricing and proposals for flower orders and events, from strategizing flower recipes to understanding color theory and color palettes, and from what tools and mechanics to use to how to beautifully photograph your own work.

INCLUSIONS

DESCRIPTION

• Hard Goods Sourcing Guide

• Sourcing & Ordering Flowers class

• Pricing & Proposals class

• Flower Recipe Strategy class

• Color Theory, Color Pairing, & Palettes class

• Foam-Free Floral Installations Recipes By Season class

• Tour of Jen’s Foam-Free Tools & Mechanics Kit class

• Photographing Your Own Work class

• First access to Nectar & Bloom workshops, retreats, and new product launches

DESCRIPTION

There are so many areas that contribute to successful floral design, and this collection will make many of them that much easier and more clear so you can stress less and enjoy more success and fulfillment in your work.

MORE DETAILS

• Get support for the business & strategy topics you want most but rarely see explained.

• Learn how best to set up your systems and tool kits, and how to optimize your studio, events, and projects.

• Support your floristry practice holistically with the guidance this course collection provides for how to build, operate, and grow your floral practice.

OUR PHILOSOPHY

You, too, are an essential expression of nature, thriving when given the right nourishment and room to grow.

At Nectar & Bloom, our philosophy is rooted in supporting the creative process alongside floral artists themselves—providing transformative business guidance and soul stirring experiences through shared knowledge, inspiration, community, and connection.